Email Opened

Description

This is a server-side event that fires directly from Klaviyo whenever a recipient has opened the HTML message. You need to enable Open Tracking for getting this type of event.

Instrumentation

This event is implemented server-side via the Klaviyo Source for Fueled.

Event Properties

Property	Type	Description
campaign_id	String	The campaign ID
campaign_name	String	The campaign name
email_id	String	Campaign specific Email ID
email_subject	String	Email subject
global_email_id	String	Global Klaviyo Email ID
variation_id	String	Variation ID of the email

Example

analytics.track('Email Opened', {
  campaign_id: "12345678",
  campaign_name: "Welcome Email #1",
  email_id: "y_1234895678",
  email_subject: "Welcome to the Dream Team!",
  global_email_id: "l_45623456654654456555",
  variation_id: "WACVw4"
});